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How do you make a popular superhero?
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How do you make a popular superhero?
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Travel back in time to before 1970.
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>>81778603
Deadpool.
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>>81778603
What happened in 1970?
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>>81778624
Also Wolverine and The Punisher
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>>81778570
symbols and meme magic
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>>81778570
Make him do something different once (be dark, be poor), make movie, and use this trope for the rest of your live
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>>81778570
It takes time and readers.
And since there's less readers every year you just gotta hope you can keep him published for decades, because one of the two things you aren't getting ever again
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>>81778570
Quips or be very edgy. Like your picture.
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>>81778570
create a new superhero every year, you are bound to make one that becomes popular

that's how DC and Marvel worked since the beginning
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>>81778570
I'd make him /pol/: the superhero. Make him racist, misogynistic, homophobic, and antisemitic, but still on the good guys side. Controversy sells like hotcakes and it would be a lot of fun to write.
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>>81778732
Also get your name on every new superhero you can.

And buy any that are cheap.
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>>81778638
After that point the number of original superheroes (not legacy characters or spin-offs) that took off shrunk to like 1 per decade.
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>>81778624
Use epic jokes and funny memes then, it's what the public wants
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>>81778656
Punisher isn't really popular outside its fanbase.
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>>81778849
No true. The 90's was FULL of original heroes, and not only in non-Big Two companies either.
However, the need for comic book fans to have their comics "matter" to validate how pathetically devoted they were/are to their hobby meant that newer characters rarely succeeded because nobody would buy new characters because they didn't "matter".
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>>81778899
>that took off
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>>81778570
>pick vaguely spooky halloween-themed animal
>put -man on the end of it
>add a cheesy costume and you're golden
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>>81778570
Themes, motifs, and logos. they don't even have to be good.
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The most successful Heroes work on taking something that people struggle with and saying it's actually a super power or a source of strength. In these examples by superpower I often mean more what drives them and makes them unique more than their actual powers. Spider-man does not actually have a super power of angst (though you could fool me sometimes) but the appeal of the character is that he takes all this angst over the soap opera bullshit that continually befalls him and uses it to be even better and stronger.

Batman: 'your pain is a super power'
X-Men 'what makes you different is a super power'
Superman 'your goodness is a super power'
Spider-man 'your angst is a superpower'
Hulk 'your temper is a superpower'
Punisher 'your hate is a superpower'
Deadpool 'your humor is a superpower'
Doom Patrol 'your madness is a superpower'
Wonder Woman 'your femininity is a super power' (which was pretty radical in the 30s, and still is today seeing as how writers keep trying to 'fix' WW by making her more and more masculine. Thank God for Grant reminding everyone what she's supposed to be about)

Note that there are exceptions like Thor or Dr Strange who are honestly loved more for the niche they fill than what they represent. Though you could say they work off nobility and studiousness respectively, but it would be a stretch.
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kill them
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>>81778570
Marketing
A fuckton of good marketing
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