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Anonymous
2016-04-18 17:04:59 Post No. 334716645
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Anonymous
2016-04-18 17:04:59
Post No. 334716645
[Report]
>After years of selling games, GameStop is going to start publishing them.
>GameStop is launching GameTrust, an independent publishing label will fund, market, and publish five to 10 independent games over the next 12 months, according to Mark Stanley, vice president of internal development and diversification at GameStop.
>“We’re now hearing more and more from our gamer base—we have an average of 46 million Power up Rewards customers, plus we have about 64 million individual gamers coming to our stores—that they’d like better access and better guidance into the world of independent games,” Stanley says.
>“Our focus is going to be console, PC, and VR, and we’re concentrating on that sweet spot of games that’s usually ignored by most of the publishing world—it’s these $0 to $15 million budget games,” Stanley says. “These are what we’re calling in the industry ‘AAA’ indie games. They’re mostly dream projects that studios never had the support to do because they’re smaller games. We’re able to take bigger risks either on through art style or creative or gameplay. And we’re able to combine it with GameStop’s access and assets to find a bigger audience, whether it’s physical or digital.”
Based GameStop